Guild Launches Who Moved My Buy Button? Website

February 5, 2010. The Authors Guild is pleased to announce the launch of WhoMovedMyBuyButton.com, which is now live in fully-functional beta form.  Who Moved My Buy Button? allows authors to keep track of whether Amazon has removed the “buy buttons” from any of their books.

Simply register the ISBN of any books you’d like monitored, and our web tool will check daily to make sure your buy buttons are safe and sound.  If there’s a problem, we’ll e-mail you an alert.

Although we’ve launched WhoMovedMyBuyButton.com in response to Amazon’s wholesale removal of buy buttons from Macmillan titles, we believe Amazon should be monitored for years to come.  Amazon’s developed quite a fondness for employing this draconian tactic (there’s a chronology at the website); it’s only grown bolder with its growing market clout.

Vigilance is called for: sounding off is our best collective defense.  Register your ISBNs today — it’s free and open to all authors, Guild members and not.  (Though we’d prefer you join.)

Here’s a screen shot from the new site:

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